News

Top 5 Trending Wedding Hairstyles

According to Matrix Artistic Director Robert Santana

News provided by Matrix 10:00 ET

Wedding Hairstyle Trends for the Bride, the Bridesmaid and the Maid Of Honor

NEW YORK, June 19, 2018 /PRNewswire/ — If you’ll be walking down an aisle at some point soon—as a bride, a maid of honor or a bridesmaid—you’ll need to start thinking about the important things. Like your hair.

On that subject, there are definitely some new trends in bridal hairstyles this season, says Matrix Artistic Director Robert Santana, and they are worth exploring. “Find what fits you—your dress, your wedding, your personal style.”

Here are 5 wedding hairstyle trends, according to Robert. Adapt them so they are just right for you!

https://www.matrix.com/blog/wedding-hairstyles-for-the-entire-bridal-party

Looped Buns

Look for lots of soft chignons and twists this season, constructed of gently looped shapes. It’s important to set the hair first to create a firm, full, shiny foundation for these shapes. Prep damp hair before it’s dry with a lightweight hair cream that will keep the hair smooth without causing it to shrink or droop.

Deconstructed Braids

Not too stiff, not too loose. This season it’s important to strike the perfect balance if you’re going for a braided hairstyle. Your hairstyle can be created with a Dutch braid, a fishtail braid, a conventional braid, or even a simple two-strand twist, as long as it’s not too messy or too perfect. The hairstylist’s secret weapon when creating modern braids is dry shampoo—it prevents the hair from being too slippery and adds body and volume.

Flower Hair Embellishments

Blooms have always been a go-to for wedding hairstyles, but this season, they’re pared down and simple. So rather than a lavish flower crown, perhaps it’s about tucking just one or two small blossoms into the texture of your updo or choosing one large flower to pair with a sleek, simple hairstyle.

Smooth Hair with Bangs

A sleek hairstyle and squared-off bangs give off a chic, French girl vibe that’s irresistible this season. Free up a few soft tendrils to prevent the hairstyle from looking too stiff, suggests Robert and top off the whole look with black eyeliner and matte, red lipstick!

Beach Waves with a Center Part

For a casual or Bohemian-style wedding, beach waves are a perfect hairstyle option. This season they’re a bit more polished and less “lived-in” than they have been recently, and the shape is concentrated in the middle of each section of hair. A center part maintains the free-spirited nature of your beach waves, even if they’re manicured rather than messy.

MATRIX, the leading professional haircare and haircolor company in the United States, is part of Loreal USA’s Professional Products Division. Founded in 1980, MATRIX is committed to the development of the salon professional and offers a wide range of products including: Biolage, Biolage Advanced, Biolage Cleansing Conditioner, Biolage ExquisiteOil, Biolage Styling, COLORGRAPHICS, COLORINSIDER, Color Sync, Logics, Oil Wonders, SOBOOST, SOCOLOR, Style Link, and Total Results (MATRIX professional products are available only in salons and can be guaranteed authentic when purchased from authorized retailers.) Visit Matrix.com for hairstyle and haircolor inspiration as well as MATRIX trends and tips! Professionals visit www.matrixprofessional.com for techniques, formulas, salon resources and much more!

SOURCE Matrix

Read more

A Pixie Haircut Is The Ultimate, Classic Short Haircut

Here Are 7 Reasons To Get A Pixie Haircut & 3 New Pixie Haircuts To Try From Matrix

Reasons why you should rock a chic pixie haircut this year

News provided by Matrix May 17, 2018, 10:00 ET

NEW YORK, May 17, 2018 /PRNewswire/ — A pixie haircut is the ultimate, classic short haircut. Celebrities from Audrey Hepburn to Emma Watson have embraced the chic short haircut with stunning style. We would all be lying if we didn’t admit at one time or another we’ve toyed with the notion of going for a pixie chop. Is this the year? Here are seven good reasons to get a pixie haircut, and three new ideas to consider.

https://www.matrix.com/blog/reasons-to-get-a-pixie-cut-and-pixie-hairstyle-ideas

7 Reasons to Get a Pixie Haircut

  1. Hair styling Freedom. Pixie haircuts take almost no time at all to style. You can work a no-blow-dry cream into damp hair, tousle and go. You can rake a firm hold gel or hair paste through your hair for a bold, graphic finish, instantly. And if you do opt for a soft, fluffy pixie hair style, you can achieve it with your blow dryer in just a few minutes.
  2. Self-Expression. There is nothing cookie-cutter about a short haircut. You will rarely walk into a room and see 10 other women with pixie cuts. What’s more, there are many options for customizing your pixie cut—such as the length of your bangs, embellishing your hair with bold or metallic or pastel hair color, creating an asymmetric hair shape, etc. A pixie cut allows you to make a bold statement with your hairstyle—or not! It’s all up to you.
  3. Your Hair is Extremely Damaged. There are many effective and healing conditioning treatments, but sometimes the damage is too extreme to reverse. A pixie haircut is a fashionable way to start fresh, with healthy hair.
  4. You’re Growing Out a Relaxer. Embracing your natural texture after years of relaxing is a process. Many women find the process easier to navigate if they cut off as much of the relaxed hair as possible. With the “big chop,” you remove a great deal of damaged hair, and the new growth is easier to manage during the rest of the transition.
  5. You Color or Lighten Your Hair All the Time. If platinum blonde–or pre-lightening your hair to achieve the perfect pale pink or rose gold hair color shade—is a way of life for you, you’re putting a great deal of stress on your hair. Frequent lightening can cause the integrity of your hair to deteriorate, and it’s always worse on the older hair at the ends. A pixie cut solves the problem—the frequent trims required for upkeep will also get rid of those damaged ends.
  6. You Have Supreme Confidence in Your Hairdresser. A great deal of craftsmanship goes into a beautiful pixie cut. Your hairstylist will understand how to balance the pixie cut for your body type and face shape and how to cut it for your hair type. If you color your hair, your stylist will create an artful hair color design that harmonizes with the shape of your cut. He or she will also show you several options for styling your short haircut.
  7. You Understand the Right Pixie Haircut Shape for Your Face Shape. Because a pixie haircut frames your face, it’s critical to cut the best shape for your features. If your face is round, for example, your hairstylist should add some volume at the top and a few wispy pieces at the fullest point of your face to reduce the roundness. If your face is square, a few fine pieces around your jaw will soften the angles there. Oblong face shapes look best with a flatter crown and long bangs that reduce the length of the face. Oval face shapes look good with any pixie cut design!

Which Pixie Haircut Is Right for You? Here Are 3 Pixie Cut Ideas to Consider!

Gray Pixie Haircut

Gray Pixie Haircut. Image Credit: @pati.rodrigz

Gunmetal metallic gray hair color puts an edgy spin on a feminine, short haircut. Large, loose waves add loads of soft texture, and short, choppy bangs provide a perfect frame for eyes and face.

Undercut Pixie Haircut

Undercut Pixie Haircut. Image Credit: @hairgod_zito

Take your pixie cut to extremes! The cropped undercut strikes a strong counterpoint to the elongated top sections. The icy lavender lengths are styled to perfection with lots of definition and separation, thanks to a matte texture clay styling formula.

Neo-Grunge Pixie Haircut

Neo-Grunge Pixie

Platinum blonde hair color with a sooty shadow root give this pixie haircut streetwise style. The choppy edges keep the silhouette soft, and lots of interior texture offers a wide range of styling options. Regular use of a purple shampoo will keep platinum blonde hair color cool and bright without a trace of unwanted yellow.

MATRIX, the leading professional haircare and haircolor company in the United States, is part of Loreal USA’s Professional Products Division. Founded in 1980, MATRIX is committed to the development of the salon professional and offers a wide range of products including: Biolage, Biolage Advanced, Biolage Cleansing Conditioner, Biolage ExquisiteOil, Biolage Styling, COLORGRAPHICS, COLORINSIDER, Color Sync, Logics, Oil Wonders, SOBOOST, SOCOLOR, Style Link, and Total Results (MATRIX professional products are available only in salons and can be guaranteed authentic when purchased from authorized retailers.) Visit Matrix.com for hairstyle and haircolor inspiration as well as MATRIX trends and tips! Professionals visit www.matrixprofessional.com for techniques, formulas, salon resources and much more!

SOURCE Matrix

Related Links
https://www.matrix.com

Read more

Summer Beauty That Sizzles Without The Burn

Tips From L’Oréal Paris On Making The Most Of The Season

News provided by L’Oreal Paris USA 10:02 ET

NEW YORK, June 19, 2018 /PRNewswire/ — Summer often means jam-packed weekends with endless events, leaving less time for self-care. L’Oréal Paris is here to share ways around these warm weather realities that leave hair shiny, skin bronzed, and lips tinted to color perfection.

EXTENDED HAIR COLOR

The last thing you want to think about when enjoying a sun-soaked summer is carving out time to visit a salon or taking on the task of coloring your hair at-home. Simple tweaks to your daily routine, like the UV protection offered by a daily shampoo and conditioner such as Elvive Color Vibrancy, can go a long way in preserving rich, shiny color.

“When on-the-go, I love to recommend Magic Root Cover Up to my clients,” notes Kellon Deryck, consulting hair stylist for L’Oréal Paris.  “I can’t always be with them, and clients aren’t as regular with touch-ups in the summer months, so this solution is the next best thing.  Just throw into your carry-on and spritz directly onto roots to address grow-out and grays.”

Another easy tip to hide roots is by changing your part. Try a deep side part for maximum root coverage. As a bonus, a deep side part will add some major oomph to the look of your hair. This is a particularly great idea for those with fine or thin hair in need of an extra lift, but just about any hair type or texture will look beautiful with a deep side part. Spritz with Elnett Precious Oil Satin Hairspray to help keep your hair in place but still retain movement.

BRONZE WITHOUT THE BURN

SPF protection is advised for daily use, but what to do if a bronzed glow is what you crave? The only safe way to tan is to use a self-tanner. Enter Sublime Bronze Hydrating Self-Tanning Milk Medium, which is designed to gradually deliver an even, bronzed glow while softening and nourishing skin. It provides a bronzed glow within hours of application, and it gradually deepens your skin tone for buildable glow all year round with continued use over time. Start by cleansing and exfoliating your skin, then smooth the self-tanner evenly over your body, using sparingly around your joints (knees, elbows, and ankles). Wash your hands and wait until the self-tanner has dried before getting dressed.

NO MAKEUP MELTDOWNS

Whether or not you’re spending the afternoon outdoors, waterproofing your makeup is an absolute must in the summertime. Heat, sweat and humidity can easily leave your makeup running. Skip the foundation all together and opt for a tinted moisturizer with SPF, then let your lashes be the star of the show by using a volumizing, waterproof mascara. A tip for ensuring your mascara goes on smoothly is to apply the Lash Paradise Mascara Primer/Base first—which will condition your lashes and enhance mascara wear. Bold lashes that won’t budge and a fresh face is all you need for the perfect summer day makeup, sans any meltdowns.

All products are available at lorealparisusa.com, and mass, food and drug retailers nationwide.

About L’Oréal Paris:

The L’Oréal Paris division of L’Oréal USA, Inc. is a total beauty care brand dedicated to empowering women by offering luxurious and innovative products and services available in the mass market. The brand’s signature tagline, “Because I’m Worth It,” was born in the United States in 1971 to celebrate the beauty and intrinsic self-worth of women, and for more than 100 years, L’Oréal Paris has been providing women around the world with products in four major beauty categories: hair color, haircare, skincare and cosmetics. With L’Oréal’s invention of hair color in 1909, the brand continues to serve as a leading innovator of hair products across color, care, and styling with brands such as Superior Preference, Féria, Excellence Crème, Elvive, the Ever Collection, Advanced Hairstyle, and Elnett Satin Hairspray. L’Oréal Paris provides scientifically-advanced skincare products that are tested to address individual skin concerns through its renowned brands Revitalift, Hydra Genius, Age Perfect, and Sublime Bronze. L’Oréal Paris’ iconic cosmetics collections include Infallible, True Match, Colour Riche, Voluminous, and Visible Lift. For more information about L’Oréal Paris and to receive personalized advice, expert tips, and exclusive content, please visit www.lorealparisusa.com or follow on Instagram (@LOrealMakeup, @LOrealHair, @LOrealSkin, @LOrealMen, Snapchat (@LOrealMakeup), Twitter (@LOrealParisUSA), Facebook (@LOrealParisUSA), and Pinterest (@LOrealParisUSA).

Contact:
Jacqueline Glasner at Alison Brod Marketing + Communications
(212) 230-1800, jacquelineg@alisonbrodmc.com

SOURCE L’Oreal Paris USA

Related Links
https://www.lorealparisusa.com

Read more